Boom of visitors to the Crypt of San Sepolcro
The Corriere della Sera defines the Crypt of San Sepolcro as a model of successful
It appeared on Corriere della Sera, Milan edition, on April 12, 2016 an interesting article about Brera’s new promotional strategies in relation to the drop in visitors that the Pinacoteca is recording this year (about 70,000 visitors in the first quarter of which only half paying).
Speaking of long hours of visit, it was pointed out, however, that the strategy adopted for the Crypt of San Sepolcro, open until 8.00pm, every day, reward visits.
“It naturally makes us happy to read this article and to be compared to a great institution like Brera, but at the same time, we are always convinced that cultural and tourist promotion should be a collaboration between the various actors who manage the cultural offer and for this Reason, believing firmly in the professionalism of the new superintendent, we hope that there will soon be an opportunity for collaboration between the reality we run and the Pinacoteca which is a real treasure chest of this wonderful city – affirm Edoardo Filippo Scarpellini, CEO of Group MilanoCard-MilanTourismPoint “.
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